You have been ready longer than you think. You just need someone to show you what to do next.
Podcast Launch Services for Small Business Owners
Your podcast idea has been living in your head for a while now. Maybe a few months. Maybe a couple of years.
You know you want this. You know it would be good for your business.
You just haven't had a clear path forward.
You are not behind. You are not bad at this. You just haven't had the right support yet.
Starting a podcast comes with a lot of moving parts.
The tech decisions, the strategy, the constant voice in the back of your head wondering if you are even doing this right before you have hit record once.
My podcast launch services give you a clear path forward with SEO built in from day one, a proven framework behind every decision, and someone walking beside you through every single step.
You do not have to figure this out alone.
Does any of this sound familiar?
Your podcast idea has been sitting in your head for months, maybe years, and every time you try to start you end up overwhelmed and right back at square one.
You have no idea which hosting platform to choose, what equipment you actually need or how to get your show found once it is live.
You are worried you will put in all this effort and end up with a podcast that nobody listens to.
You want to sound polished and professional but you also want it to feel real and like you.
You are already wearing all the hats in your business and the thought of figuring out podcasting on top of everything else feels like too much.
If you just nodded at any of that, keep reading.
Imagine This Instead
Six weeks from now your podcast is live on Apple Podcasts, Spotify and every major directory.
Your first three episodes are fully produced, edited and ready to share.
You have a show that looks professional, sounds like you and is already positioned to be found by the right listeners.
And on launch day you are not panicking. You are excited. You are proud. You might even stay up until 2am just to watch your episodes go live.
This is what working together actually looks like.
"If I had known how painless this launch would be I would have launched earlier."
Ruth, Podcast Launch Client
Is This You?
You have been thinking about launching a podcast for a while now.
You know it would be good for your business.
You know you have something worth saying.
You are just tired of sitting on the idea and ready to actually do something about it.
If you want a clear process, real strategy and someone in your corner through every single step you are in the right place.
Introducing The Launch Ready Framwork
My six week podcast launch framework is built around four clear phases that take you from overwhelmed and stuck to launched, proud and ready for what’s next.
Every step is intentional.
Every decision is explained.
You will always know exactly what we are doing next and why.
Phase 1 - The Foundation
Before we hit record on anything we build the strategic and creative foundation your podcast needs so everything that comes after it feels simple and intentional.
This is where we
→ Get clear on who your show is for
→ Give it a name that works for SEO
→ Build out every element of your show's identity including your host bio, show description, intro, music and cover art.
By the end of this phase your show will look professional, feel completely like you and be positioned to be found by the right listeners from day one.
And you will feel like your podcast is already real. Not someday. Not eventually. Real.
Phase 2 - Making it Real
This is where your podcast goes from a plan on paper to something you can actually hear.
Together we choose your hosting platform, get your show set up on Apple, Spotify and all the major directories and walk through everything you need to feel completely confident hitting record for the first time.
You will record your intro, trailer and first three episodes and I will handle all the editing, show notes and graphics so everything sounds and looks professional from day one.
And when you press play on your first edited episode you will have one of those moments. The "I can't believe I made that" kind. The kind that makes everything feel completely worth it.
Phase 3 - The Launch
This is the moment everything has been building toward.
We execute your Pod Party strategy, upload and schedule your trailer and first three episodes, submit your show to all the podcast directories and get ready to go live.
This is not just publishing your podcast. It is a strategic, intentional debut designed to get your show in front of the right listeners from day one.
My clients have launched at number 39, 68 and 97 on the Apple Podcasts charts, landing alongside Jenna Kutcher and Amy Porterfield.
That does not happen by accident. It happens because of the strategy we build together.
Phase 4 - Beyond Launch Day
Your podcast is live. Your episodes are out in the world. And the momentum you built getting here is worth protecting.
In this phase we review your launch analytics, celebrate your wins and map out a clear plan for what comes next so your show never loses the energy it launched with.
We also set up a simple content repurposing system so that one episode becomes reels, blog posts, emails and social content without doubling your workload.
Because your podcast should be working for your business long after launch day. And this is how we make sure it does.
"What has been a dream for quite some time became a reality with Liz's guidance. The process of podcasting can be overwhelming and we wanted to skip the mistake-making time that would have happened had we not had Liz. It has been a GREAT decision."
Shannon, Podcast Launch Client
Your full 6 week podcast launch investment is $1,500.
Everything you need to go from idea to launched is included from day one.
Ready to do this together?
What You Can Expect During Your Six Week Launch
-
You get your own private Slack channel where you can ask questions every day, as often as you need. You are never bothering me. Communication is constant and encouraged so you never feel stuck or unsure about what comes next.
-
If something sounds off we fix it. You get direct feedback on your audio so we can correct anything before your show goes live. The goal is clarity, confidence and a clean end result.
-
You do not need a podcast voice. I help you get comfortable, speak naturally and record with confidence instead of overthinking every single word.
-
You will batch record so you are never scrambling the week before launch. This keeps you consistent from day one and takes the pressure off your weekly schedule long after we are done working together.
-
This is not about winging it. We make SEO driven, intentional decisions with a clear podcast launch strategy that helps your show get found. Every client I have launched has charted because we prioritize positioning, not luck.
-
Your podcast becomes a long term lead generation asset that supports your offers, warms leads, nurtures relationships and helps you sell in a way that feels natural and completely aligned with your business.
"I can't recommend Liz enough for your podcast launch. My podcast had been just an idea in my head for nearly a year and Liz made it a reality in 6 weeks. She made a very overwhelming process super simple and straightforward. Not only is she an amazing leader during the process but she is also your biggest cheerleader."
Hailey, Podcast Launch Client
REAL RESULTS FROM REAL LAUNCHES
Andee launched at number 39 on the Apple Podcasts charts in the Marketing category in the USA, landing in the top 40 alongside Jenna Kutcher and Amy Porterfield. The She Sells Differently Podcast launched in February 2024 and by June 2024 was a top 5% globally ranked podcast and has continued to land on the Apple charts every single month since launch day.
Heidi launched at number 97 on the Apple Podcasts charts in the Marketing category in the USA. The Stop the Scroll Podcast launched in April 2024, is a top 10% globally ranked podcast and has continued to land on the Apple charts every month since launch day.
Hailey launched at number 68 on the Apple Podcasts charts in the Hobbies category in Canada. The Cork and Fizz Guide to Wine Podcast launched in June 2023 and is now a top 10% globally ranked podcast that continues to land on the Apple charts every month.
These results do not happen by accident.
They happen because of the strategy we build together from day one.
Your Investment in Launching a Podcast the Right Way
Launching your podcast with strategy, real SEO and someone in your corner the entire time is $1,500.
That investment includes everything you need to go from idea to launched with confidence, clarity, and support every single step of the way.
What is included:
Six week structured launch plan built around the Launch Ready Framework
Daily Slack support throughout the entire process
Show naming and positioning strategy with SEO built in
Cover art guidance and design coordination with my graphic designer
Equipment and hosting platform recommendations
Audio editing for your intro, outro, trailer and first three episodes
SEO optimized show notes for your trailer and first three episodes
Submission to Apple Podcasts, Spotify and all major directories
Marketing assets including audiograms, quote cards and reels if recording video
Pod Party strategy designed to get your show on the Apple Podcasts charts from day one
Content repurposing system so your podcast works harder across every platform
This is an investment in launching without stress or guesswork, building a show that actually supports your business and setting yourself up for long term growth from day one.
$1,500 Investment
"Liz’s launch services are worth their weight in gold. She provides a clear framework for launching your podcast that creates a solid foundation for long term success and sustainability. I had such a great experience I ended up hiring her full time."
Andee, Podcast Launch Client
FAQ’S
-
No. You do not need a large audience. I show you how to launch a podcast and gain momentum without relying on influencer numbers. Every client I have launched has charted using strategy, SEO and positioning, not audience size.
-
Yes. Naming is part of the podcast launch strategy. We optimize for keywords and discoverability so your podcast can be found more easily in search from day one.
-
Yes. I guide you through a strategic cover art process designed to help your show stand out in your category. We look at competitor artwork, positioning, keywords and scroll stop appeal. I help you refine concepts and work with a graphic designer so your final cover art looks professional, aligned with your brand and competitive in your niche.
-
I do. I edit your intro, outro, trailer and your first three episodes. I also combine your music with your intro and outro so everything sounds cohesive and professional.
-
Yes. I write SEO informed show notes for your trailer and your first three episodes so you have consistent formatting and search friendly language from the very beginning.
-
Yes. I handle submission to all major podcast directories including Apple Podcasts, Spotify and others so everything is set up properly from the start.
-
Yes. I walk you through the best hosting platforms and help you choose the right fit for your goals. You will not be left comparing tech options on your own.
-
Your launch plan is designed to be completed in six weeks when we follow the workflow together. Most clients finish on time because everything is broken into weekly steps that make the process simple and organized.
-
No. Recording audio only is completely fine. If you choose to add video later we can work it into your workflow.
Your Podcast Idea Has Been in Your Head Long Enough
You know you want this. You know it would be good for your business. You have known for a while now.
The only thing missing has been a clear path forward and someone to walk it with you.
For $1,500 you get a fully launched, strategically positioned podcast and someone in your corner every single step of the way.
Let's make it real.
Podcast Launch Client Testimonials
“If you are considering launching a podcast, I highly recommend Liz Chapman.
Her launch services are worth their weight in gold!
She provides a clear framework for launching your podcast that creates a solid foundation for long term success and sustainability.
I had such a great experience I ended up hiring her full time.
Highly recommend!”
Andee Hart
Host of the She Sells Differently Podcast
“What has been a dream for quite some time became a reality with Liz’s guidance.
The process of podcasting can be overwhelming and my host and I wanted to skip the “mistake-making” time that would have happened had we not had Liz.
She is very communicative and has great response times, something that I highly value! If you are thinking of launching a podcast, look no further for someone to guide you!”
Shannon Wilburn
Co-Host of the Franchise Leaders Forum
“Liz is a pro!
Throughout the launch process, she was patient, kind, and extremely knowledgeable.
Her expertise enabled us to launch our podcast in a professional, intentional manner.
We absolutely could not have done it without Liz...thank you!”
Tracy Panase
Host of the Franchise Leaders Forum
“Liz is an absolute joy to work with!
She’s prompt with deadlines, always follows through and proactively communicates to ensure everything gets done.
She is the reason I was able to launch my podcast and has taken a huge weight off my shoulders.
If you’re considering hiring her to help manage your podcast, do it!"
Sydney Chakalos
Host of the Marketing Your Local Business Online Podcast
"I can't recommend Liz enough for your podcast launch!
My podcast had been just an idea in my head for nearly a year and Liz made it a reality in 6 weeks.
She made a very overwhelming process super simple and straightforward. And it feels like she's thought of everything.
Not only is she an amazing leader during the process but she's also you're biggest cheerleader."
Hailey Bohlman
Host of Cork & Fizz Guide to Wine Podcast
"I had the pleasure of working with Liz to start my podcast and I could not be more thrilled with the results!
Liz is an extremely knowledgeable, organized, and patient professional. She took the time to walk me through every step of creating the podcast - from selecting a platform to recording audio, setting up equipment, and web hosting.
Liz was a great cheerleader - she was so encouraging and supportive every step of the way especially when I doubted myself! Her attention to detail and knowledge of how podcasting works made her the perfect person to help me get started.
I can't thank her enough for helping me make my dream come true!"
Carolyn Wahl
Host of the Middle School Cafe Podcast
“I loved working with Liz to launch my podcast - having an expert to bounce ideas off of (to tell me my ideas weren’t garbage) and to manage the more technical aspect was key to actually launching.
I had talked about doing this for years so when I finally hired Liz, she turned my vision to a reality and I am so so grateful for her launch expertise, and how easy she made the process was!
Highly recommend!”
Heidi Schmidt
Host of The Stop the Scroll Podcast
“Before working with Liz I felt overwhelmed on how to properly launch my podcast.
I was thrilled that I had invested in working with Liz so I could focus on the content and not the technical details.
Liz was there every step of the way, encouraging and answering all of my questions promptly and in detail.
The best part of my launch was launch day! I was like a child waiting for Santa to come! I stayed up till 2 am to see my episodes go live!
If I had known how painless this launch would be I would have launched earlier!"
Ruth Hovsepian
Host of the Out of the Darkness Podcast